Forever 21, the trendy and inexpensive go-to for millions of women had, until recently, ignored a significant market. But, with their new fashion-forward plus size line Faith 21, they are finally filling a gap that desperately needed filling.

Here are my favorite pieces from the line:

From right to left, clockwise:

Strapless floral dress ; Blue floral skirt ; Orange & purple strapless tank ; Colorblock skirt ; Abstract brush graphic tunic ; Zigzag print dress

Some rules for curvier ladies to remember when picking out new clothing:

• Nothing baggy or the wrong size. Lots of women think they are a bigger size than they actually are. Get a measuring tape and measure in the comfort of your own bathroom, then look up a size chart at the store you plan to shop at. Keep in mind that the size that the chart says is fluid and not binding. Every designer and manufacturer is different. If you are a 12 at one store, you might be an 8 or a 14 at two others.
• Wear belts when possible.
• Don’t buy trapeze tops–they are rarely flattering on anyone.
• Don’t be afraid of skirts and dresses. Keep the length decent (i.e. no goodies showing), but show a little leg with a flouncy mini: the most flattering option.
• Lots of curvier women think that black is their most flattering color for clothing, but please! Try a print. See the zigzag dress above? A print distracts from trouble spots, whereas black can–and does–emphasize them on occasion.
• If you are a little shy about going sleeveless, a little cardigan or jacket would look great with any of the outfits/pieces above.